Woodbury Common Adds Five Retailers; Begins Planning for Latest Expansion

John Jordan | January 2019

Woodbury Commons Promenade

CENTRAL VALLEY—The highly successful Woodbury Common Premium Outlets here reports it has added five new retailers while it has submitted plans to the Town of Woodbury on another major expansion project at the property that intersects Route 17 and the New York State Thruway in Orange County.

Golden Goose Deluxe Brand, a high fashion sneaker company headquartered in Venice, Italy, and Forever 21, an American fashion company, are among five new retailers opening at Woodbury Common Premium Outlets in the coming months.

In addition, Sugarfina, a luxury candy boutique offering chic cocktail-infused treats, and Burt’s Bees, a natural personal care products company, recently joined the more than 250 retailers at the Outlets with the opening of their new kiosks.

According to multiple published reports in the Middletown Times-Herald Record and the Photo News (Monroe), owner Simon Property Group has submitted plans to add nearly 144,000 square feet of retail space, as well as build a new five-level parking garage, a helipad, two 120-room hotels, two restaurants and a spa.

The Photo News reports that the plans submitted recently to the Woodbury Planning Board would also expand the recently completed four-level parking garage. The newspaper cited documents filed with the planning board that state construction could begin on the project in July 2020. No development cost for the project has been released.

Nearby the property construction work continues on a $150-million road improvement project being undertaken by the New York State Department of Transportation that will include new and improved access to the retail property at Exit 131 of Route 17.

David Mistretta, general manager of Woodbury Common Premium Outlets, in a prepared statement stressed that the plans for the expansion are in the early stages.

“We are in the planning stages of a project which will be focused on new enhancements for our world-renowned center,” he said. “We are committed to continually addressing our customers’ expectations and delivering to them a best in class experience.”

In relation to the five new retailers that have or will begin operations at the retail complex, Mistretta said, “Visitors to Woodbury Common have come to expect an evolving selection of retailers and these new additions continue to deliver on our commitment to meet our customers’ expectations. We are excited to showcase these additional brands, and ensure a world-class, luxury shopping experience for our shoppers.”

Golden Goose, notable for its innovative but artisan spirited products, offers a collection that includes ready-to-wear accessories and footwear. The brand opened its first outlet location at Woodbury Common in December. The brand’s only other stores in the United States are in New York, Los Angeles and San Francisco. At Woodbury Common, the store is located in the Saratoga District.

Forever 21, a fast fashion retail brand which offers women’s, men’s and children’s apparel and accessories, will open in January 2019 in the Hudson Valley District at Woodbury Common Premium Outlets.

Sugarfina, a candy boutique for adults, opened a new kiosk near Calvin Klein in the Saratoga District.

Burt’s Bees, an internationally-recognized brand, opened its first retail location in the Saratoga District near Nike. The kiosk features a variety of infant care products including clothing and accessories.

Eton, the Swedish brand known for its fine men’s shirts and accessories, opened its newest retail location in the Adirondack District.

Four existing stores, including Hugo BOSS, Express, Mulberry and Michael Kors, will also be relocating to new storefronts on property, Simon Property Group reports.

The German luxury fashion house Hugo BOSS recently moved its clearance store to the Niagara District. The retailer’s main store will also be relocating this winter as its current storefront undergoes renovations.

Express, which offers a selection of womenswear and men’s apparel, also relocated its storefront to the Hamptons District.

Michael Kors opened two temporary stores in the Saratoga District as it renovates its main space. The brand is known for its luxury handbags, watches, shoes and clothing, among other products.

Mulberry relocated its new location outside of the Welcome Center in the Adirondack District. The British lifestyle brand is known for its selection of leather accessories.

John Jordan
Editor, Real Estate In-Depth