Legends Realty Joins Expanding Corcoran Group

John Jordan | September 2020

Corcoran Legends Realty Managing Partner Marcene Hedayati

TARRYTOWN—Legends Realty, after nearly 10 years as an affiliate of William Raveis Real Estate, has joined growing The Corcoran Group, LLC. The brokerage firm, which has locations in Tarrytown, Briarcliff Manor and Irvington, now operates as Corcoran Legends Realty.

The launch of the Legends affiliate was announced today virtually by The Corcoran Group President and CEO Pamela Liebman. The deal marks the seventh Corcoran affiliate to launch in the U.S. since the start of 2020. Recently, Corcoran Group announced its newest affiliate, Corcoran Country Living, which is based in Dutchess County with locations in the villages of Rhinebeck and Millbrook. She noted that the creation of Corcoran Legends Realty represents a natural expansion for Corcoran into what she termed is a top second-home market for many.

The brokerage firm formerly known as William Raveis Legends Realty Group began operations as an independent brokerage firm in 2007 and became a William Raveis affiliate in 2011. It acquired Hudson Homes Sotheby’s International Realty, increasing its presence in the key Rivertowns market of Tarrytown in late 2016.

The newly launched Corcoran Legends Realty boasts more than 75 agents across three offices and is led by Marcene Hedayati, managing partner and principal broker, along with partners Elvira Aloia, Mary Case Friedner, Phyllis Lerner and Karen Stroub.

“I’m thrilled that we’ve grown our Corcoran family in New York even more with Corcoran Legends Realty,” said Corcoran President and CEO Liebman. “Westchester County is such a key area in the state and is another direct line to the city. Having top-notch agents joining us who have existing knowledge and expertise in the area, and who are able to provide our New York City and East End agents another opportunity to expand their business, is terrific.”

“We are so excited and very fortunate to be given an opportunity to take this next step with Corcoran—such an admired and formidable brand in the real estate industry,” said Corcoran Legends Realty’s Hedayati. “I look forward to extending the use of Corcoran’s technology, tools and network to better the consumer experience and ultimately ensure that we are able to best live up to our clients’ expectations.”

The Corcoran Group has more than 50 offices and more than 3,300 sales associates serving Manhattan, Brooklyn, the Hamptons, the North Fork of Long Island and Shelter Island, NY., Delray Beach, Miami Beach, Palm Beach, West Palm Beach, Bal Harbour, 30A, Surfside, Windermere and Dr. Phillips, FL; San Francisco, CA, Lake Tahoe and Reno, NV, and Chicago. The Corcoran Brand is comprised of company owned offices, which are owned by a subsidiary of Realogy Brokerage Group LLC, and franchised offices, which are independently owned and operated.

John Jordan
Editor, Real Estate In-Depth