PRESIDENT'S CORNER: June is National Homeownership Month
Ron Garafalo | May 8, 2019
June is National Homeownership month, a time to celebrate and promote the American Dream of owning a home. Realtors know that homeownership is the best investment an individual can make to build their personal wealth, however, owning a home is not just in the best interest of the homeowner. Homeownership provides social stability, builds communities and is a driving force for the national economy.
June is a time to reiterate what Realtors across the country have always known, that it is in the best interest of the nation that anyone who is able and willing to assume the responsibilities of owning a home should have the opportunity to pursue that dream in a safe, responsible way.
My fellow HGAR members, you know that our job requires us to do many things, while at the same time be knowledgeable about a vast number of subjects. With that in mind, I have said many times, the most important job that we have is to always do what is in the best interest of our clients. What better way to do what is in our client’s best interest and celebrate Homeownership Month than to be great at our job and at the same time be respected by each other by doing our job in the most ethical and professional manner possible.
As a real estate instructor for more than 15 years, and one that has taught the Code of Ethics during that time to thousands of agents, I always discuss in class my favorite piece from the National Association of Realtors, which is NAR’s Pathways to Professionalism. This voluntary list or professional courtesies is something we should all be doing every day in our career. Our jobs would be so much more enjoyable and done in a more efficient manner if we followed the list.
The most important point of all those listed in the insert is simply “Follow the golden rule.” That alone would be a great start in all we do. Other ideas include “call if you are delayed or must cancel an appointment,” “be responsible for everyone you allow to enter a listed property,” “never allow buyers to enter a property unaccompanied,” “leave the property as you found it,” “do not prospect at other Realtors open houses or similar events,” “respond to other agents e-mails or call promptly,” “show courtesy, trust and respect to other real estate professionals” and lastly “real estate is a reputation business. What you do today may affect your reputation and business for years to come.”
If you are an agent, I ask that you please take the time to read what I believe is a very important piece and follow what is written. If you are a broker or manager, I encourage you to follow up with your agents and make Pathways to Professionalism a topic in one of your sales meetings during the month of June. As I have said in previous articles, I encourage you to join me in NAR’s commitment to excellence. You can find C2EX on HGAR, NYSAR and NAR’s websites.
In addition to making us all better at our jobs, the other great thing about Pathways to Professionalism and C2EX is that they are free. All that is needed is a little time and a commitment to be the best that you can be. As always, I wish all of you continued success.