Corcoran Group Expands NJ Presence to Jersey City, Hoboken
Real Estate In-Depth | July 26, 2022
NEW YORK—The Corcoran Group, LLC is expanding its brokerage operations to the Jersey City-Hoboken markets with its affiliation with Sawyer Smith Residential.
Sawyer Smith Residential is owned and led by Timothy Sawyer Smith and serves Hoboken and Jersey City. The firm will now operate as Corcoran Sawyer Smith. The deal was announced by Corcoran President and CEO Pamela Liebman.
The firms also reported that Corcoran Sawyer Smith is welcoming the firm formerly known as Hudson Place Realty Inc. to its operation. Founded in 1979, Hoboken-based Hudson Place Realty is led by Jon Sisti and will now also operate as Corcoran Sawyer Smith.
Behind New York City and Newark, Jersey City is the third largest city in the New York metropolitan area, and Hoboken is strategically located on the banks of the Hudson River across from lower Manhattan—both perfectly positioned hubs close to New York City, Corcoran officials noted.
“I’m thrilled that we’re growing our footprint in our neighboring New Jersey with Corcoran Sawyer Smith, especially as they’re welcoming team members on day one,” said Liebman. “With Jersey City / Hoboken serving as a key feeder market in and out of New York City, this decision was a strategic one. There are plenty of eager clientele and the area is simply a lovely place to live. I look forward to seeing all that the Corcoran Sawyer Smith team will do as stewards of our growing brand.”
Sawyer Smith has practiced real estate for more than 20 years, having started in New York City and later moving across the Hudson River to work in the burgeoning Jersey City real estate market. After 11 years in new construction sales and marketing, he transitioned to residential sales with the launch of the brokerage that bears his name, founded in 2012 with only two agents. The firm recently reached the number three position in total sales volume in Jersey City overall.
“As a young agent starting in real estate in the mid-1990s in New York City, the Corcoran brand for me represented the very best in properties and professionalism. Fast-forwarding 20 years now, having the opportunity to represent this legacy in New Jersey is quite surreal,” said Smith.
“Having run a successful boutique real estate firm for more than 35 years, I am delighted to merge with Sawyer Smith and thereby Corcoran,” added Sisti. “Both companies have impressed me throughout the years. We share similar values, principles, and company cultures. We’re very excited to take things to the next level.”
The Corcoran Group, through its New York City, Hamptons, and South Florida brokerages, along with its growing affiliate network, is home to more than 170 offices and more than 6,000 independent salespersons in key urban, suburban, and resort markets nationwide.