Howard Hanna | Rand Realty Expands New Jersey Operations
Real Estate In-Depth | July 15, 2022
OLD TAPPAN, NJ—Howard Hanna | Rand Realty announced on July 14 that it has increased its presence in the State of New Jersey, and specifically in Bergen County, with its merger with Lancia Realty of Old Tappan, NJ.
Lancia Realty, located at 12 Bi-State Plaza, Old Tappan, is now operating as Howard Hanna | Rand Realty Old Tappan.
“Adding an Old Tappan office to our already strong New Jersey footprint helps bolster our presence in northern New Jersey and gets us one step closer to being the #1 real estate company in New Jersey,” said Matt Rand, CEO at Howard Hanna | Rand Realty.
The acquisition of Lancia Realty brings with it experienced luxury agents to help strengthen the Howard Hanna | Rand Realty team.
“I am honored to be managing the Old Tappan office,” said Lisa Comito, Howard Hanna | Rand Realty Regional Manager for Northeastern Bergen County. I look forward to working closely with new agents and combining our skill sets to provide the most efficient transactions and best service to our clients.”
The foundation of Lancia Realty was teamwork, relationships, community—and the innovation and success that comes from it. Their devotion to serving the community contributed to their success and made this merger a natural move with aligned values and shared vision with Howard Hanna | Rand Realty, officials with the brokerage firm stated.
“We are thrilled to be joining Howard Hanna | Rand Realty. The success of their company speaks volumes about their work ethic and values. They are dedicated to their agents, clients, and community and we look forward to joining this renowned team,” said Serina Lancia, former owner of ERA Lancia Realty.
Lancia has a proven track record of results. She joined ERA in 1997 and bought the business in 2007. She is a leader in the Bergen County real estate market. Her innovative marketing techniques, as well as her dedication to her business and putting her customers’ needs first, has proved to be her formula for success. Lancia will continue to be an active agent/broker for her valued customers, Howard Hanna | Rand Realty officials noted.
Justin Wrobel, General Manager of Howard Hanna | Rand Realty New Jersey, noted, “Lancia Realty joining Howard Hanna | Rand Realty is just another breakthrough for our company in the New Jersey Region.”
Howard Hanna | Rand Realty has more than 1,100 residential real estate sales associates serving New York, New Jersey, and Connecticut suburbs of New York City. Its 31 offices serve Bergen County, Passaic County, Hudson County, Morris County, Essex County, and Union County in New Jersey, Westchester County, Rockland County, Orange County, Sullivan County, Dutchess County, Ulster County, and the Bronx in New York and Fairfield County in Connecticut. Rand also owns and operates Rand Commercial, a commercial real estate brokerage, and Hudson United Home Services, which provides residential mortgage lending, title services, and personal and commercial insurance.
Howard Hanna Real Estate Services is the largest privately held real estate broker in the United States. The full-service real estate company has nearly 500 real estate, mortgage, insurance, title, and escrow service offices across 13 states, including Allen Tate Realtors in the Carolinas and F.C. Tucker Company in Indiana, with more than 14,000 sales associates and staff, including many of the industry’s top-producing real estate agents.